Senior counsel where strategy, story and media meet.

North Media advises leaders and organizations across five connected practices. The work often crosses between them, because the moments that matter rarely stay in one lane.

North combines a journalist’s instinct for finding the story with the perspective of a strategist and executive leader, bringing a rare understanding of both the story and the stakes behind it.

Strategy & Leadership

Clarity before communication.

Senior counsel to executives, leadership teams and organizations navigating growth, change, opportunity and complex decisions.

Fractional communications leadership
Strategic counsel
Organizational positioning
Leadership transitions
Executive decision support
Communications strategy and planning
Stakeholder strategy
Change communications
Board and leadership counsel

Storytelling & Positioning

Find the story. Then make it matter.

We help organizations, leaders and individuals uncover the experiences, ideas and perspectives that matter—and communicate them with clarity, confidence and authenticity. From organizational narratives and executive positioning to preparing individuals to share their experiences in high-stakes settings, we help people find their voice and tell their stories effectively.

Organizational narratives
Executive positioning
Thought leadership
Message architecture
Content strategy
Speeches and op-eds
Brand storytelling
Client and witness communication preparation
Deposition, trial and legislative testimony communication coaching
Personal narrative development for high-stakes testimony

Communication Preparation for Law Firms, Clients & Witnesses

When the Story Is Personal, How It’s Told Matters.

For more than two decades, North’s founder has worked alongside attorneys and legal advocates, helping individuals communicate experiences that are deeply personal, often difficult and consequential.

North provides communication coaching and preparation for clients and witnesses facing depositions, trials and legislative testimony—helping them organize their thoughts, manage the challenges of communicating under pressure and share their experiences clearly, confidently and authentically.

Our role is not to script testimony or shape the facts. It’s to help people communicate their own experiences effectively, in coordination with their legal counsel.

Explore Testimony Preparation

Media Strategy & Relations

Earn attention. Build credibility. Become a trusted source.

This is not traditional media relations.

North combines a journalist's understanding of news with strategic communications experience and trusted media relationships. We help clients understand the media landscape, identify stories worth telling, become credible sources, and build relationships before there is an immediate ask.

Media intelligence and landscape strategy
Story strategy and development
Relationship mapping and development
Source positioning
Executive media readiness
National and major-market media strategy and relations
Executive visibility and thought-leadership placement
Interview strategy
Media training and spokesperson preparation
Ongoing media counsel

Looking for North's journalist and source network?

Explore North Exchange

Reputation, Issues & Crisis

When the stakes change, the strategy changes.

Crisis communications and strategic counsel before, during and after the moments that put leadership, reputation and organizational trust to the test.

Crisis strategy
Reputation counsel
Issues management
Crisis preparedness
Rapid-response counsel
Message development
Media response strategy
Leadership and board communications
Stakeholder communications
Crisis simulations and tabletop exercises
Post-crisis reputation recovery

Public Affairs & Advocacy

Complex issues need clear stories.

Strategy and communications for organizations operating where policy, public opinion, stakeholders and media intersect.

Legislative Testimony & Advocacy Communication Preparation

Some of the most powerful voices in public policy belong to the people directly affected by it. North works with attorneys, advocacy organizations and individuals to prepare for testimony before legislative committees and other public forums. We help people organize their experiences, identify what matters most and communicate with clarity, confidence and authenticity—so decision-makers can better understand the real-world impact of complex issues.

Advocacy communications strategy
Nonprofit and association communications
Issue campaigns
Legislative communications
Stakeholder engagement
Public affairs strategy
Message architecture
Earned media strategy
Grassroots and grasstops communications strategy
Legislative testimony preparation and advocacy storytelling

Not sure where your challenge fits? Start there.

Most engagements begin with a conversation about what you're navigating. We'll help you find the right place to start.

Work With North

Are you a journalist? Connect with North